This Is Why Social Media Advertisement Is So Famous!
What is advertising? How can it help you? What is the latest trend in advertising? Everyone will be having an answer for these questions. But for the third question different answers may come out. What if their is only a single answer for this question? Wanna know about it? Then its time to walk with me.
The latest trend in advertising is Social Media Advertisement. Many will agree to it but for those who don’t agree their is something i have to talk to you.
Think of a situation, You are out of station and you need to eat food. But you are not aware about good restaurants or hotels. What would you do? Majority of the people will go for a google search in their mobile phones for good restaurant or hotels nearby. Am I right?
Furthermore, in this fast moving technological world no one will peep out for their necessities. Rather they would peep into their mobile phones for the world to reach their hands.
Yeah! Guys, Social media advertisement is ruling the world of advertising. Come on, lets check their importance.
Importance of Social Media Advertisement
Everyday we use social media and look for more trending things happening around. You might have come across many ads of certain boutiques, resorts, mobile and so on in social media. When something catches your mind, you would like to read more on it or search about it. Yeah! thats what modern advertisement is. You don’t need to wait or sit in front of a TV to watch the advertisement. Your mobile updates the latest advertisement then and their where ever you are.
Social media advertisement has lots of importance. Regular social media users are going to jaw drop after looking into it.
1. Advertisement reaches globally
Everyone is a Social media user. Some people have 100 or 1000 of friends in your account or even more than that. If you share a photo all your friends can view the photo. If you like a page you will receive notifications updatedly from it. Similarly, if you advertise a company through social media advertisement in your profile all your friends can view it.
Its like sending an advertising card of a company to every person in the globe. And you don’t need to wait to watch any advertisements on TV. Advertisements will reach your eye sight through mobile phones. What if it reaches everyday on your profile? When you are in touch with certain things everyday it stays in your mind. It means that you will be preferring it in your daily life. Thats the trick behind advertising somehow inserting the brand or product in peoples mind.
2. Low Cost
When you want to post an advertisement through newspaper, television or radio the cost is very high. But, social media advertisement is free of cost. You just have to sign into social media and add up more friends or create pages to attract people. Once you start sharing and posting it will automatically reach people.
In the above picture first one is a TV ad and second one is newspaper ad. In case of TV ad the cost is very high and is shown 5 to 8 times a day for a particular period. For newspaper ad, cost is little less but it is viewed by less number of people and is never viewed when out of station.
The third picture shown above is a Facebook ad. Here the ad reaches thousands of people without investing money. Due to the usage of mobile phone the notification reaches upto date to the user whenever a new product or service is released.
3. One way of Branding
When you have an existence on social media, you make it easier for your customers to observe and link with you. Because, when customers feel like they have a way to access you they would grant you more. And, if they have any queries and feel like you actually care about their opinions, they become more faithful to your brand. Social media advertisement lets you develop happening relationships with your fans and followers each time you post, share or respond. And when you link with your customers on social media, you’re more likely to increase customer retention and branding bond.
4. Increase website traffic
One of the biggest benefits of social media advertisement for business is it helps to increase your website traffic. If your website traffic is very low, social media advertisement will be a vehicle to increase the number of people who visit your site and how long they prefer on it.
You can use social media advertisement to post links to products and services you offer on your website, or you can link your fans and followers to your blog spot. Not only does social media advertisement helps to direct people to your website. But the more social media shares you receive, the higher your search engine ranking will be. For example, if there are so many person who follow Amjobz on Facebook, it’s more likely to rank higher in Google’s search engine results.
5. Ads reach faster and more easier
In the past, marketers faced a challenge of ensuring whether their content reached customers in a shortest possible time. With the upcoming of social media, especially when it comes to sharing content about your business and for content curation, all you need to do is share it on your brand’s social media accounts. This method will reach each and every user once it is posted or shared. Haven’t you experienced.
6. Problems can be resolved on the spot
If there is any problem with your product or service and you want to know about it right away. With the feedback you get in the process of social media marketing, you’ll be the first to know when there are issues. Considering the feedbacks you can take steps to resolve them right away.
Why not Social Media Advertisement?
Social media advertisement advantages are not limited. You get to know about it once you start being a part of it and see tremendous change in your growth.
Amjobz is an e-marketing venture which offer company promotion and ads through social media sharing. They have an army of affiliates who does these work for them. Facebook has reached 1184 million users, gmail reached 123 million users, whatsapp reached 900 million users and twitter has reached 232 million users. If these army of affiliates share a single ad its going to reach millions of users.
Radio and television took around 20 years to reach 50 million users wherein Facebook, Whatsapp or other social media took 5 days to reach 50 million users. Now think about it.
Feel free to contact Amjobz.
Please ask your queries on Facebook Page.
The world is growing faster each day. Its time to switch to modern era.